Carl White | Mortgage News Network

Carl White

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Carl White is the Founder / Chief Strategist of The Mortgage Marketing Animals and also the host of the #1 Podcast for loan officers in America. Carl first began his venture into the mortgage business as a loan officer in October of 2000. Within 8 months of opening the doors at Family First Mortgage he became the top producing branch out of approximately 336 branches nationwide. He also began to train fellow LO's in his “paint by numbers” approach. This technique helped the LO's retain more closings while working less hours in a week. Five years later Carl opened up his own mortgage business called Time Mortgage. Carl helps loan officers to implement proven marketing strategies that he has personally used in his own career, and had great success with, measured by hundreds of thousands of dollars in revenue each and every MONTH. He shows specific step-by-step instructions on how to drastically increase your monthly loan production and income while working only 32 hours per week. Carl do this by teaching people to hyper focus their efforts, and to stop doing wasteful activities that they are currently doing that are not producing measurable results. By following the strategies that Carl provides, his clients are able to regain the freedom to do the things they want to do. Worrying about when, and where the next deal will come from will no longer be a concern.

The 70/30 Rule

Are you focusing most, if not all, of your efforts on purchase? If you are, this video is for you! A general rule of thumb is that a healthy mortgage business has 70% of their deals as purchase deals and 30% as refinance deals. Want to know why and how to do it? Watch this video.

The Refi Text

If I told you, you could bring in more business right now, would you believe me? Copy and send out this simple 31-word text to your existing database in order to gain refinancing opportunities right now!